I'm an experienced Senior Creative/Art Director/Copywriter living in London. I have worked with clients to develop brand platforms, creative strategy, messaging architecture, tone of voice and look and feel. I've created content and art directed shoots, written social posts, brand playbooks, CRM and TTL advertising campaigns.
2015 – Present
Freelance Senior Creative/Art Director/Copywriter
Lida, McCann London, BlackBook London, SMP, Geometry@JWT, HavasHelia, KHWS, The Martin Agency, MullenLowe Dubai, McCannMRM, Geometry Global, The Red Brick Road, RPM.
2007 – Leo Burnett Group London
Creative Partner
Took the creative lead on Fiat and iShares, and worked on the Group’s flagship accounts including McDonald’s, P&G and The Co-op. Highlights included winning the Samsung B2B pitch.
2003 – Proximity London
Creative Group Head
Highlights include being made Creative Group Head for Volkswagen and winning the Yell pitch.
2001 – ClemengerBBDO New Zealand
Senior Art Director
Helped set up the integrated arm of ClemengerBBDO. It wasn’t all Steinlager and ‘fush and chups’, I picked up 4 NZ DMAs and 5 Caples awards in NYC and made a 3 minute cinema commercial aired at the world premiere of Lord of the Rings.
1996 Proximity London
Art Director
Cut my teeth working on brands such as BT, Volkswagen, Persil, British Red Cross, Alliance & Leicester, Whiskas and Barclaycard. With the hard work came awards and a feature in Campaign Top Ten DM Campaigns of the Year 2002 for Volkswagen.
Awards
Cannes Lions – 1 Bronze, 2 finalist
John Caples – 2 Gold, 5 Silver, 1 Bronze, 2 finalist
The Grocer FMCG Awards – 2 Winners
DMA – 1 Gold, 1 Silver, 1 Bronze
New Zealand DMA – 4 Silver
US Echo Leader Award –1 Gold
International Automotive Award –1 Silver, 2 Bronze
Precision Marketing Awards –1 Overall Winner, 1 Gold
ISP Awards –2 Bronze