ATR. 40 years of making a difference
ATR has come a long way since it was established in 1981. Since then its manufactured 1800 aircraft, flown by 200 operators to 1300 airports, helping connect regional communities. This campaign celebrated ATR's 40 year anniversary by creating the '40 years of making a difference' campaign line, a campaign film for social media and events and a series of posters. Our campaign even caught the attention of President Macron!
Proud to be ATR
This internal campaign highlighted all of the great things people say about ATR aircraft, from pilots and ground crew to customers and passengers. These posters hung proudly in ATR buildings in Toulouse.